Email Marketing

5 Ways to Make Sure Your Email Marketing Moves the Reader to Action

You know what the kiss of death is for email marketing ? When someone opens your  newsletter or campaign and thinks, “Oh… isn’t that nice.” Email marketing is supposed to get the reader to do something, but a call to action can be a tough sell when people are comfortably sitting at home, right

Social Media

One of the questions I get asked most frequently is what kind of content to post on Facebook to get the most engagement. What you post needs to be relevant to your business or organization, but that doesn’t mean you have to be so on-topic that it hurts (or worse, that your content feels repetitive, boring, or otherwise blah)

You know what the kiss of death is for email marketing ? When someone opens your  newsletter or campaign and thinks, “Oh… isn’t that nice.” Email marketing is supposed to get the reader to do something, but a call to action can be a tough sell when people are comfortably sitting at home, right